The BPM Festival is an annual world-class electronic music festival which takes place in the beginning of January in idyllic Playa Del Carmen, Mexico. Originally designed as an elite dance music industry networking event, the festival has morphed into an international mélange of electronic music lovers, DJs, producers, revelers and party-goers.
An annual event this size means lots of visitors unfamiliar with the area wanting to stay informed. Due to the wide range of mobile devices a web based mobile app was the obvious solution. The already establish brand guidelines for BPM and Sennheiser made design and development seamless. The mobile was accessed frequently by BPM guests and those wishing to see what they were missing.